Ebook marketing can be a challenge to anyone new to internet marketing.  I am sure you have read countless stories online how the latest internet marketer has become rich off of selling his ebook. So you go out and create your own ebook, thinking it will be the next big thing. They either create a [...]

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You hear the phrase diversify from investors and wall street analysts alike, telling you to put your money in several investing areas to spread out your portfolio.  This way if one sector has gone bad, you have the other investments to help keep you going.  The same rule applies to your internet marketing strategy, diversify [...]

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After a friendly discussion with @socialvation and @lisadmyers (who agreed with me) on twitter today, I made a few points in 140 characters or less in regards to why your business still needs a website in today’s social world. Jon made a point as to why have a website when you can simply market your [...]

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Yesterday I talked about the importance of real estate professionals utilizing local forums to help generate real estate leads.  Today I want to tell you why your forum signature can help you in more ways then one.  If you are currently active on forums or took what I said yesterday into consideration, then you need [...]

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This form of marketing has been around for years and used by many to get their business or product off the ground, however I do not see many real estate professionals using this method.  Today it is all about social media, branding, interacting with other people to promote your business or product.  Finding and participating [...]

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I have been asked this question in the past by several different people in the real estate profession and simply the answer is BOTH! You never want to put all of your marketing eggs in one basket, you want to spread your marketing out to different avenues.  Think of the offline marketing you do for [...]

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Let me start out by saying their is no such thing as a “duplicate content pentaly”, it is a filter used by search engines to determine what pages are indexed.  If your content was copied from another source, the search engines will not list those pages or give you any credit for that content since [...]

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Today I want to touch base on some SEO tactics that are still trying to be used today in not just the real estate business, but many others. Ten years ago this would have worked and ranked your site highly among many keywords, but in today’s world it will do nothing but penalize your website. [...]

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