Over the past two days I have been talking about article marketing for your real estate website.  Today I want to focus on the pros and cons of article marketing, so you have a better understanding of what it takes.  You should never focus all of your internet marketing on one single campaign, spread your [...]

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Yesterday I talked about the power behind article marketing and why as a real estate professional you should not ignore this technique.  Today I want to show you examples of both good and bad biography sections/boxes that authors have used.  Take these examples into consideration when coming up with your own biography information to submit [...]

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For those of you who are unfamiliar with the term article marketing, here is the abridged version.  It is the process of writing keyword rich articles and submitting them to article directories in the effort of getting a backlink to your website.  Take a look at ezinearticles.com, they are one of the largest and most [...]

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Continuing on from Wednesday post regarding why blogging is important for real estate agents, I want to discuss some of your options for choosing a platform to run your blog on.  Some will debate which is better to use or it does not really matter which one is better, it is the content that makes [...]

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Blogging should be in the now and not in the future for your real estate business.  Blogging is a great way to reach out to potential clients by giving them free information and earning their trust.  Trust is a key element when choosing a real estate agent, especially when trying to get repeat business.  So [...]

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When creating great content for your website, you will want to brainstorm ideas first.  Brainstorming is a very powerful tool that you should never over look.  Do not worry about writing paragraphs or executing anything at this point.  You simply need to think of your ideas first, either on paper or type them up.  Some [...]

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Writing content for your real estate website is hard for some people so they ignore it, or they do not wish to put in the proper time to do it the right way.  So what I have seen real estate professionals do time and time again, copy it from another source and change the area [...]

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Marketing your real estate website is about leverage and beating out your competitors.  One way to help leverage your website above everyone else is by getting more backlinks to your website.  A back link is a text link that points back to your website and you want that link to contain an anchor text that [...]

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I have been asked this question in the past by several different people in the real estate profession and simply the answer is BOTH! You never want to put all of your marketing eggs in one basket, you want to spread your marketing out to different avenues.  Think of the offline marketing you do for [...]

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Let me start out by saying their is no such thing as a “duplicate content pentaly”, it is a filter used by search engines to determine what pages are indexed.  If your content was copied from another source, the search engines will not list those pages or give you any credit for that content since [...]

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